I Prefer This $9.49 Eyebrow Pencil Dupe to Its $26 counterpart

Precisely, My Brow Pencil Ultra-fine brow defining pencil by Benefit used to be my go-to. Now it's a pencil by mass market K Beauty brand Joah.

Hello Gorgeous!

If your eyes are the windows to your soul, your eyebrows are the frame. Or at least that’s the goal.

It can be hard to keep your brows perfectly shaped on a daily basis. But the right eyebrow pencil makes it a joy and not an annoying task.

Precisely, My Brow used to be my go-to

One of my favorite eyebrow pencils for years was Precisely, My Brow Pencil Ultra-fine brow defining pencil by Benefit. It’s easy to use and delivers the goods. If you need to fill in brows rather than recreating an entire look, this is the perfect brow pencil for you. You can create the look of hair and not a vinyl-like fill that seems popular on some corners of the internet. What I didn’t love about Precisely, My Brow was the price tag. At $26.00 a pop, I felt every single purchase. Also, I could never tell when product was running low, so I often ran out of brow pencil without warning.

A note about dupes

Though I’ve written a lot about dupes in the past for my various outlets, overall I’m not a huge fan of dupes. For those unfamiliar, dupes are a lower priced close enough copy of a higher priced item. While they’re often nearly identical, there are some products that look similar but don’t match the quality. That’s not the case with Joah Fine Point Brow Pencil which I actually prefer to Precisely, My Brow. Here’s why.