Hello Gorgeous! Beauty + Life

Hello Gorgeous! Beauty + Life

Vitamin C is Great for Your Hair

Who knew? Well, the Rootist did.

Rachel Weingarten's avatar
Rachel Weingarten
Feb 17, 2025
∙ Paid

Hello, Gorgeous!

You know the only thing worse than having baby fine hair? Having baby fine hat hair. And I’ve been having a lot of that this long, cold, endless winter. Fortunately, I’ve also discovered The Rootist line of products for fine and thinning hair.

Vitamin C in hair care

Vitamin C is known for its brightening properties in skincare, but did you know it also has benefits in hair care? I didn’t until I started using The Rootist products for thinning hair.

The Rootist’s newest launch is a BioBrew Fermented Strengthening Serum ($48, the rootist.com) made with vitamin C to visibly repair the hair cuticle to improve vibrancy and shine. Here’s the part that made me pay attention. The reasoning behind the vitamin C infusion is that since your hair and scalp are an extension of your skin and face, the ingredients can have the same potent effects. One imagines that takes your scalp’s unique microbiome into account in that equation.

I love that it’s a lightweight leave-in product. And whi…

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